
Matthew Berger
CONTENT DESIGN
Work · About
I'm a content designer with expertise in both language and visual design. A former journalist, I've always specialized in ensuring the words I'm using are clear, concise, and accurate. Since 2015, I've applied this background to UX design, helping build user experiences that are intuitive and streamlined— and that help increase revenue by growing user bases and increasing customer satisfaction. ​​Yes, that's my dog in my logo.

​Google TV setup & on-boarding redesign
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XX% increase in first-time conversion, more personalized setup
​​FULL CASE STUDY >

​Google TV setup & on-boarding redesign
​​​
XX% increase in first-time conversion, more personalized setup
​​FULL CASE STUDY >

​Google TV setup & on-boarding redesign
​​​
XX% increase in first-time conversion, more personalized setup
​​FULL CASE STUDY >

​Google TV setup & on-boarding redesign
​​
Result: XX% increase in first-time conversion, more personalized setup
Streamlined health product IA
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Result: Cleaner UI led to drop in confusion in testing, and thus in potential liabilities
​Google TV setup & on-boarding redesign
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Result: XX% increase in first-time conversion, more personalized setup
TV brand voice & style guide creation
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Result: Increase in brand recognition among users, differentiated product from competitors
FULL CASE STUDY >


Health voice & style guide creation
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Result: Cut time set aside for reviews in half
FULL CASE STUDY >


Friendlier voice for medical chatbot
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Result: 56% increase in completed chatbot flows during users testing
FULL CASE STUDY >

FULL CASE STUDY >
FULL CASE STUDY >
FULL CASE STUDY >
Notifications, errors, etc
Visual design

More case studies & success stories


Copy editing

More user education & on-boarding

Journalism
